‘Giving Back’ is about us making a commitment to help our wondrous Mother: Planet Earth.
Each month, in 2015, I will be donating 10% of my profits to different charities who help save the planet in various ways.
I was inspired to start the ‘Giving Back’ project after watching the documentary Aluna (on Netflix):
ALUNA is made by and with the KOGI, a genuine lost civilization hidden on an isolated triangular pyramid mountain in the Sierra Nevada de Santa Marta, Colombia, nearly five miles high, on the Colombian-Caribbean coast. The Kogi say that without thought, nothing could exist. This is a problem, because we are not just plundering the world, we are dumbing it down, destroying both the physical structure and the thought underpinning existence. The Kogi believe that they live in order to care for the world and keep its natural order functioning, but they recognized some years ago that this task was being made impossible by our mining and deforestation.
So it makes sense that the first month, I will be giving to the Kogi Tribe through a special trust that has been set up for them called the Tairona Heritage Trust.
Below is a list of the organisations I will be donating to each month and a bit about what they do:
January – Tairona Heritage Trust – www.taironatrust.org
The Tairona Heritage Trust is not simply a financial support for the indigenous people of the Sierra. It is also a way of showing them that we are capable of respecting them and their message – and, by extension, life itself. They believe that at the heart of our destructive behaviour is a failure to respect anything beyond our own immediate needs. So the Trust exists as part of the effort to change us, as well as to help them.
Money is only ever sent to Colombia in support of projects explicitly proposed by Gonavindua Tairona, the organisation that represents the Mamas. These projects are for buildings and land-purchase, and whatever is bought becomes the legal property of the indigenous community itself, not of any individual or sub-group.
February – World Wildlife Fund – www.WWF.org
Our mission is to build a future in which people live in harmony with nature. From our experience as the world’s leading independent conservation body, we know that the well-being of people, wildlife and the environment are closely linked. That’s why we take an integrated approach to our work.
March – Conservation International – www.conservation.org
Conservation International focuses on a wide range of topics related to ecosystems, biodiversity and human well-being, all around the world.
April – Bug Life – www.buglife.org.uk
Help Buglife save the planet: ‘If we and the rest of the back-boned animals were to disappear overnight, the rest of the world would get on pretty well. But if the invertebrates were to disappear, the world’s ecosystems would collapse.’ Sir David Attenborough
May – Friends Of The Earth – www.foei.org
We campaign on today’s most urgent environmental and social issues. We challenge the current model of economic and corporate globalization, and promote solutions that will help to create environmentally sustainable and socially just societies.
June – The Bumblebee ConservationTrust – www.bumblebeeconservation.org
The Bumblebee Conservation Trust was established because of serious concerns about the ‘plight of the bumblebee’. In the last 80 years our bumblebee populations have crashed. Two species have become nationally extinct and several others have declined dramatically.
July – International Tree Foundation – www.internationaltreefoundation.org
Trees support life…
They are the lungs of our planet and vital to our ecosystem. Around the world, 1.6 billion people depend on trees for their livelihoods.
However, deforestation is causing climate change, loss of biodiversity and creating poverty. ITF supports communities to plant, care for and use trees in sustainable ways, improving both lives and habitats.
August – Save The Arctic – www.savethearctic.org
The Arctic is the world’s air conditioner, but amid global climate change it’s warming twice as fast as the rest of the world. In the last 30 years 75% percent of sea ice has disappeared.
The ice at the top of the world reflects much of the sun’s heat back into space and keeps our whole planet cool, stabilizing the weather systems that we depend on to grow our food.
But thanks to dirty fossil fuel energy, the Arctic could soon be completely ice-free. This would not only be devastating for the wildlife and people that live there – but for the rest of us, too. Protecting the ice means protecting us all.
September – Amazon Watch – www.amazonwatch.org
Amazon Watch is a nonprofit organization founded in 1996 to protect the rainforest and advance the rights of indigenous peoples in the Amazon Basin. We partner with indigenous and environmental organizations in campaigns for human rights, corporate accountability and the preservation of the Amazon’s ecological systems.
October – World Land Trust – www.worldlandtrust.org
World Land Trust (WLT) is an international conservation charity, which protects the world’s most biologically important and threatened habitats acre by acre. Since its foundation in 1989, WLT has funded partner organisations around the world to create reserves, and give permanent protection to habitats and wildlife.
November The Nature Conservancy www.nature.org
November – The Nature Conservancy – www.nature.org
The Nature Conservancy is the leading conservation organisation working around the world to protect ecologically important lands and waters for nature and people.
December – Greenpeace – www.greenpeace.org
We defend the natural world and promote peace by investigating, exposing and confronting environmental abuse, and championing environmentally responsible solutions
Also, I will be continuing my support, now and for always, to help save the elephants and the barn owls by donating 10% of the proceeds, each time I sell one of my Ellie or my Athene jewels, to the following organisations:
Athene Sales donated to: The Barn Owl Trust www.barnowltrust.org
Ellie Sales donated to:
Elephant Family – www.elephantfamily.org – which helps elephants in Asia
The David Sheldrick Wildlife Trust – www.sheldrickwildlifetrust.org – helping orphan baby elephants.
Tusk – www.tusk.org – which helps African elephants