A few years back, I was trawling through, my friend, Ale’s spectacular jewellery collection, when I came across a bracelet that caused me to ‘ooo’ and ‘ahhh’ for so long, she said I could take it home with me. It was fashioned out of little gold elephants, each one encrusted with diamonds, that were connected from trunk to tail to form a circle around the wrist.

A few days later Ale’s house got burgled and her precious jewellery collection was lost forever, except for this row of little elephants who seemed to have saved themselves – We all know that elephants are lucky, right?

People have been making jewellery using elephant imagery for many centuries. Lucky elephant charms became fashionable in England and American in the late 19th Century; but the origins, of our connection to elephants, can be traced back to the ancient folklore and religious text of our African and Asian Ancestors, where they have long been revered.

In African folk law, the elephant was portrayed as the chief of the animals whose job is was to keep all the other creatures in line. The African Ashanti tribe believe that elephants are old tribal leaders reincarnated.

Ellie elephant ethical bracelet, Joni ethical engagement ring, 18ct Fairtrade goldIn the ancient Indian Scriptures known as the Vedas; Airavata is the king of the elephants who carries on his back the Hindu god Vedra (Lord of heaven). Gautum Buddha chose a white elephant to be one of his incarnations; but I think the most famous and universally loved elephant has to be Ganesh: God of luck and good fortune and also remover of obstacles.

Elephants are more than just symbols of luck though. They also represent nobility and ancient wisdom, which comes from their ability to remember and their long time connection to royalty in Thailand and Myanmar. They are symbols of strength and power. They are loyal and loving creatures to all whom they form relationships with.

“When a baby is born, the entire community gathers around the mother and newborn and rumble with joy.”

Sadly, these divine friends of ours are heading towards extinction and can now be found added to the growing list of endangered animals. The two main reasons being; poaching (killing elephants for their tusks is big business) and loss of habitat; as humans take up more space and build roads in the land that these benevolent creatures used to call home.

I have decided that 10% of the sale price of Ellie, my elephant amulet, will always be donated to three charities that I have chosen:

elephantfamily.org – which helps elephants in Asia
tusk.org – which helps African elephants
sheldrickwildlifetrust.org – an organisation which takes in orphan baby elephants.